MCI

Multiplicative Competitive Interaction (MCI) Model

Market area models are used to analyze and predict store choices and market areas concerning retail and service locations. This package implements two market area models (Huff Model, Multiplicative Competitive Interaction Model) into R, while the emphases lie on 1.) fitting these models based on empirical data via OLS regression and nonlinear techniques and 2.) data preparation and processing (esp. interaction matrices and data preparation for the MCI Model).

Total

4,375

Last month

451

Last week

64

Average per day

15

Daily downloads

Total downloads

Description file content

Package
MCI
Type
Package
Title
Multiplicative Competitive Interaction (MCI) Model
Version
1.3.3
Date
2017-10-10
Author
Thomas Wieland
Maintainer
Thomas Wieland
Description
Market area models are used to analyze and predict store choices and market areas concerning retail and service locations. This package implements two market area models (Huff Model, Multiplicative Competitive Interaction Model) into R, while the emphases lie on 1.) fitting these models based on empirical data via OLS regression and nonlinear techniques and 2.) data preparation and processing (esp. interaction matrices and data preparation for the MCI Model).
License
GPL (>= 2)
NeedsCompilation
no
Packaged
2017-10-10 16:45:58 UTC; Thomas
Repository
CRAN
Date/Publication
2017-10-10 16:55:06 UTC

install.packages('MCI')

1.3.3

12 days ago

Thomas Wieland

GPL (>= 2)

Discussions